Technology has broken down borders and consequently brought countless opportunities for the business world. However, these opportunities come alongside a major challenge: communication. Communicating at an excellent level in more than one language is a vital issue for companies that are or want to become global. And that is where the importance of translation services comes into play.

Well-translated and localized content has the power to drive a company’s business internationally, ensuring that its communication seems natural to the eyes of the end customer and thus bringing it closer to its target audience.

It is therefore no exaggeration to say that translation services functions as a gateway to the world of globalized business. On the other hand, low quality material can have the opposite effect, leading to miscommunication and consequent rework, missed deadlines and decline in the company’s sales and revenue. For this reason, choosing a translation partner requires special attention, especially if you are looking for customized services and assistance for your company.

Where to find a full range of translation services?

In order for translation services to be used in favor of your business, you need to choose wisely. Among the different options available in the market, professional translation agencies stand out for being more secure. By adopting technologies and a rigorous process entailing the work of professionals specialized in various areas and in-depth understanding of each client’s projects, these companies offer a full line of services, ranging from simple translation to additional design stages. Consider some of these services below:

Translation and localization:

In addition to translating content, professional translation agencies also provide the localization service, a process that goes beyond simply transposing from one language over another. In other words, to localize means to adapt a given message into another language faithfully, but adjusted to local marketing aspects. By hiring a professional agency for your translation project, you will be contracting an excellent network of linguists in multiple languages, because leading market agencies adopt a system of ongoing evaluation of their network of translators and editors, periodically checking performance, consistency and quality of translations.

Machine translation:

Deadlines and budgets don’t always allow for translating the full volume of generated information. Professional agencies offering translation services are well aware of this, which is why they offer machine translation as an alternative, a process in which a specialized system is used to translate text from one language into another. Contrary to what many people think, this type of service goes far beyond a “free” translation tool. It consists of a computer system entailing a complex process of training (through the client’s own translation memories) and evaluating results. If the client opts for machine translation, an additional post-editing phase is recommended, so that a native editor can evaluate the content and make the necessary corrections to improve textual fluency.

Copy-editing and DTP:

This is one of the conveniences that a professional agency can offer clients. If you hire translation services often, you have probably already noticed that translated content may increase or decrease the text volume, thus causing layout changes. Aware of this fact, these companies rely on a team of copy-editing and DTP experts responsible for editing and formatting the material after translation, leaving it structurally similar to the original file. This activity spares the client the risk of alterations in the translated content, because the material will have already undergone copy-editing and DTP, and will be received true to the original document and ready to be published or printed. Moreover, the DTP team works with multiple file types and formats, whether editable or not.

Customized multilingual projects:

Many companies hire translation services as part of larger projects within their organizations. Aware of this market need, some professional translation agencies go further by offering multilingual solutions that go beyond the limits of linguistic services. They combine a team of professionals experienced in creating and managing projects with an extensive network of partners specialized in a variety of subjects, applying methodologies that ensure efficiency in all stages of the process. The client can thus concentrate various demands with a single provider, resulting in quick answers, deadlines met, and a high level of quality in the projects under its management.

Would like to know what else you will find at professional translation agencies? Then read the series of articles we’ve prepared on the topic: “What do you need to know to hire voice-over and subtitling services?”; “Broadening the reach of materials with audio transcription and translation”; and “Consecutive and Simultaneous Interpreting: understand the difference between these two types of translation”. Happy reading!

About Netwire

Founded in 2000, Netwire is a multilingual solution enterprise that provides translation and localization into any language in the world. With robust infrastructure involving state-of-the-art technologies and the best professionals in the field, Netwire ensures high volume processing at high quality standards with quick turnover, precise control and project management, rigorous selection of native translators in every corner of the world, rapid learning of client preferences, secure and real-time data storage, information traceability and on-time delivery of the final material.

This solid foundation underlying Netwire’s services ensures a superior level of quality over other translation agencies in the market. In the past five years alone, the company processed over 110 million words, delivering an average of 400 projects per month. This experience has increasingly sparked the interest of global brands that make up its client portfolio, positioning Netwire as the right company to handle any translation demand. Request an estimate via website or by telephone and guarantee the best solution for your business!